A really good presentation on Twitter for those who want to know more. That said, use Twitter carefully as a social marketing tool and make sure your target audience use it too before you embark on a campaign. Manage your reputation by keeping an eye on what is being said about your company on Twitter too..
I've been in the PR industry for 12 years. I have a degree in Communications and spent most of my working career in the UK. I have been in Hong Kong for the past three and half years.
This blog contains both practical tips and musings on global PR.
The opinions on this site belong entirely to the author.
You can find out more about me from my LinkedIn profile -http://www.linkedin.com/myprofile?trk=hb_side_pro
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